Fighting Talk: Hey Google: remember there's a world outside the US, yeah?

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Google need to hate the UK. If activities speak louder than words, that’s the only conclusion to come to.

And here’s the word that proves it: Nexus.

On a par with the annual iPhone unveiling, last week saw Google’s equivalent: the discovery of the Nexus 7, mark 2. Or the Nexus 7.2. Or the Nexus 2, Nexus 7 v 2 … We already understood all about it, despite the fact that we still do not know exactly what it’s we are implied to call the flaming thing.

But as the nerds went nuts, the geeks went googly-eyed and the tech press clamoured to obtain hands-on evaluations of this most current, budget, holy grail, there was one niggling question at the back of my mind: why does Google despise the UK a lot?

I am not describing the gloss of the launch event – that was fine. No fuss. No formality. Simple, friendly. Very Google. Over breakfast, even.

Every reporter needs to have been provided a small pet dog to stroke while taking pleasure in the presentation.

I am discussing what occurs after. See, the Nexus was supposed to go on launch on July 30 in the United States, but they could not compose the joy and the tablet went on sale days ahead of schedule.

Yet, the huge question for me is: “What about us?”

Sure, there are lots of these new Nexii for sale in the UK– ON EBAY! — flown in from the United States by fledgling business owners (read: greedy bastards.)

And you’ll actually have to open your Google Pocketbook if you want to slip one into the jeans pocket the tablet obviously suits.

Love us back, Google. LOVE. US. BACK.

For God’s sake, Google. You get enough web traffic out of us Brits, so the least you could’ve done is provided us some concrete details to put in the diary.

cannot0 rather happy to be building a large new HQ in the facility of London however when it pertains to sharing the love, there’s not much Android love to explore.

At the moment we see just a ‘proposed date’ in September for the UK launch (preorders are being accepted at a few of the larger stores) – and that’s simply for the Wi-Fi version. The LTE version has no specified date on offer.

This, in itself, is both annoying and fretting. The original Nexus 7 shipped as just a Wi-Fi model and we were pleased with that. Well, not delighted. But we comprehended it. Google hadn’t made a cellular variation. Simple as.

But this time Google’s intentionally keeping back the LTE variation. It has not decided against introducing it. It’s not that no one’s thought to make a cellular variation. It’s doing this on function.

What gives? Is Google simply attempting to make best use of sales of the Wi-Fi version or does it get off on treating British customers with utter contempt? Even at the time of composing, the UK Play Store has no sign of a brand-new Nexus en route, aside from the fact that the old one is now described as ‘Nexus 2012’. And this is a week after the tablet was officially unveiled. Grrrr.

That’s assuming we definitely will see the LTE variation worldwide. We cannot start to picture Google following the batty lead of Samsung, which introduced the cellular version of its Note 8.0 gadget in other countries however decided Brits could only have the Wi-Fi model.

Many punters have actually needed to turn to buying theirs from German merchants to obtain some signal bars on their display. Madness.

And do not forget, Google has type today. Hands up if you bear in mind the Nexus One fiasco? Aside from the headache getting process, which belonged to sliding raw chillis between eye and socket (and took considerably even more time), that flagship, too, was only launched initially in the US.

Getting hold of one in the UK involved having it imported (!) or waiting months for it to be made a network unique by Vodafone. Huge red? How about seeing red!

Ultimately, the brand-new Nexus 7 will be launched today. The LTE version will be revealed. It will offer out (like the Nexus 4), and like sheep, great deals of us will eagerly await distribution of the Wi-Fi variation, prior to wishing we ‘d awaited the LTE one which, I’ll bet, lands just before Christmas. Conveniently. The whole debacle leaves a sour taste in the mouth.

Do not be wicked? Google, don’t be a moron.

I have assessed lots of phones and tablets for TechRadar over the years– each time putting them with their paces in the most impartial, strenuous way possible.

But as well as being an expert, I’ve a love/hate relationship with tech, and that’s what these columns are all about: the passionate howlings of a real fanboy. Inform me why I am right, wrong or a desperate pinhead in the comments below or by tweeting @ techradar or @ phillavelle.